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Blue Jay

updated 4/10/24

Blue Jay is an unincorporated community located in the San Bernardino Mountains, within the San Bernardino National Forest. Blue Jay Village itself is located one mile from the southwestern bank of Lake Arrowhead. The town is a part of the Lake Arrowhead Community. Other towns in this community are Lake Arrowhead, Running Springs and Cedar Glen.


Important to note: It is considered the entertainment district of the Lake Arrowhead community. It contains a shopping center, a number of restaurants, a bank, the headquarters of The Rim of the World Unified School District, a motion picture theater, the Lake Arrowhead Library and many privately owned stores. The village also hosts many events including the Lake Arrowhead celebration of film, The Blue Jay Christmas parade, and the Blue Jay Jazz Festival.


Demographics: Blue Jay has an est. population of 640 [2022] people and of those residents there are M:F almost 1:1; 83% have children under 18; $65K median household income; average family size 3. Crime stats: violent crime D-; property crime grade C+ and other crime D.

The town started as the homestead of Art and Norma Wixom. They leased a few vacation cabins and opened a store in 1914. Stoney DeMent leased the land and built a market called The Blue Jay Market in 1934. The store was named for the blue colored birds that live in the area, and this later became the name of the town built up around it. The naming of the town is something of a misnomer: the local variety of jay is actually the Steller's jay, not the closely related blue jay. While this is widely known in the area, the name has stuck. Residents began to move to Blue Jay about 10 years later. In 1978 Bluejay was purchased by H.R. "Rick" Kaufman through his company Pioneer Take Out Corporation aka Pioneer Chicken.

Rebuilding together mountain communities.”"



Specific Prayer Points

  • Spiritually

    • People go to nearby churches; Intercessors to arise & pray for their city; Evangelists to share with the lost; Bible studies to emerge so they can meet locally; Interesting photo Happy Birthday Jesus banner on SB Fire Dept truck during parade

  • No city government; under Lake Arrowhead & 2nd District San Bernardino County Supervisor

  • Blue Lake Village

  • Schools: Under Rim of the World School District

  • Entertainment

    • Theater would host clean films

    • Festival would be an opportunity

  • Rebuilding mountain communities together organization

    • goal: keep homeowners in need Safe Warm and Dry in their own homes

    • Rebuilding day aka Christmas in April

  • Crime stats: [2022] overall crime grade is B+; violent is D; property is B+; other is B+; frequency every 19 hrs. 15 days a crime is committed on average in Blue Jay. Top crime issues are 8% vandalism; 6% burglary and assault.

Churches [not exhaustive]



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